• CRUELTY
      FREE

    • GLUTEN
      FREE

    • PARABEN
      FREE

    • PARAFFIN
      FREE

    • PHTHALATE
      FREE

    • SILICONE
      FREE

    • SULFATE
      FREE

    • VEGAN

      • N°32 Gradual Tanning Cream - Classic

        Infused with shea butter, cocoa butter, squalane, avocado oil, and passion fruit oil, N°32 will leave your skin dewy and hydrated as your tan develops.

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      • N°32 Gradual Tanning Cream - Deep

        Infused with shea butter, cocoa butter, squalane, avocado oil, and passion fruit oil, N°32 Deep will leave your skin dewy and hydrated as your tan develops.

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      • N°32 Gradual Tanning Cream - Sculpting

        N°32 Sculpting is infused with a peptide blend to firm and tone skin, Together with shea butter, cocoa butter, squalane, and natural DHA, your body will never look more hydrated, sculpted.

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        The Pain Points of Self Tanning: Solved

        1. NATURAL-LOOKING COLOR
        2.DEEPLY HYDRATING
        3.LUXURY FRAGRANCE
        4. EASY TO USE
        5.NON-TRANSFERRING6.CLEAN INGREDIENTS
        7. FOOLPROOF

         (25860 Reviews)

        N°32 Gradual Tanning Cream - Classic

        FAKE TAN. REAL YOU. NO FILTER.

        Fact: we are all better people with a tan.

        Rather than baking in the sun, damaging your skin, or looking orange and streaky, N°32 is a hydrating, gradual self-tanning cream that will give you a natural-looking glow and color.

        Infused with shea butter, cocoa butter, squalane, avocado oil, and passion fruit oil, N°32 will leave your skin dewy and hydrated as your tan develops.

        Easy to apply, no funky smells, no transferring & no sticky residue. Forget filters, now you can look just as tan IRL!

        Classic is ideal for fair to medium skin tones

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        Key Ingredients

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        SHEA BUTTER

        Moisturizes and nourishes skin

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        COCOA BUTTER

        Helps improve skins elasticity

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        SQUALANE

        Deeply hydrates & helps strengthens skin's moisture barrier

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        NATURAL DHA

        Safely and effectively builds a natural tan

          Fragrance

          Santal: Warm, creamy sandalwood blends with notes of cedarwood and amyris.

          Rosewood: Floral and earthy, this fragrance features notes of rose water, palmarosa, cedar, and fresh vanilla.

          + LUX UNFILTERED

           (25860 Reviews)

          N°32 Gradual Tanning Cream - Deep

          FAKE TAN. REAL YOU. NO FILTER.

          Fact: we are all better people with a tan. 

          Rather than baking in the sun, damaging your skin, or looking orange and streaky, N°32 Deep is a hydrating, gradual self-tanning cream that will give you a deeper natural-looking glow and color.

          Infused with shea butter, cocoa butter, squalane, avocado oil, and passion fruit oil, N°32 Deep will leave your skin dewy and hydrated as your tan develops.

          Easy to apply, no funky smells, no transferring & no sticky residue. Forget filters, now you can look just as tan IRL!

          Deep is ideal for medium to dark skin tones

          Shop Now

          Fragrance

          Santal: Warm, creamy sandalwood blends with notes of cedarwood and amyris.

          Key Ingredients

          check_

          SHEA BUTTER

          Moisturizes and nourishes skin

          check_

          COCOA BUTTER

          Helps improve skins elasticity

          check_

          AVACADO OIL

          check_

          SQUALANE

          Deeply hydrates & helps strengthens skin's moisture barrier

          check_

          NATURAL DHA

          Safely and effectively builds a natural tan

          check_

          PASSION FRUIT OIL

          Benefits

          +shea butter

          moisturizes & nourishes skin

          +cocoa butter

          helps improves skin elasticity

          +squalane

          deeply hydrates & helps strengthens skin's moisture barrier

          +avacado oil

          helps the skin maintain hydration &minimizes damage from free radicals

          + passion fruit oil

          safely & effectively builds a natural tan

          + natural DHA

          safely & effectively builds a natural tan

          + LUX UNFILTERED

           (25860 Reviews)

          N°32 Gradual Tanning Cream - Sculpting

          FAKE TAN. REAL YOU. NO FILTER.

          Contrary to the old adage ‘if you can’t tone it, tan it,’ N°32 Sculpting does both! It is the same gradual formula you know and love, now with sculpting properties to help tighten, firm & smooth skin all while your tan is building.

          N°32 Sculpting is infused with a peptide blend to firm and tone skin, while added caffeine helps restore the skin’s elasticity and improve the appearance of cellulite. Together with shea butter, cocoa butter, squalane, and natural DHA, your body will never look more hydrated, sculpted, and tan.

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          Fragrance

          Sandstone: A sexy & floral sandalwood with notes of caraway, jasmine, cedarwood and rose petals.

          Key Ingredients

          check_

          SQUALANE

          Deeply hydrates & helps strengthens skin's moisture barrier

          check_

          SHEA BUTTER

          Moisturizes and nourishes skin

          check_

          NATURAL DHA

          Safely and effectively builds a natural tan

          check_

          CAFFEINE

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          PEPTIDE BLEND

          +

          Fragrance:

          SANDSTONE

          Application Tips

          • 88% Agreed that their skin looked smoother
          • 82% Agreed that their skin texture improved
          • 81% Agreed that product improved skin firmness
          • 73% Agreed that their wrinkles appeared to have been reduced

          *From a 3rd party clinical survey of 33 test subjects after a 4 week trial period

          Benefits

          +Cafeine

          Helps tighten the skin and improve the appearance of cellulite

          +Squalane

          Deeply hydrates & helps strengthens skin's moisture barrier

          +Shea butter

          Moisturizes & nourishes skin

          + Natural DHA

          Safely & effectively builds a natural tan

          +Peptide blend

          Visibly firms and tones skin while helping reduce the appearance of fine lines and wrinkles

          Our Story

          Founded by digital creator Sivan Ayla in 2019, the brand began with its iconic N°32 gradual self-tanning cream and has since become a destination for low maintenance beauty. In an overly filtered world, Lux Unfiltered products enhance natural beauty while providing confidence through their range of sunless tanning, luxury body care, and colored cosmetics. Designed to look natural on your skin and aesthetic on your shelf, each Lux Unfiltered product combines skin-loving ingredients and luxury fragrances to provide the most elevated experience.

          “My entire childhood took place on the beach. I am forever chasing that feeling of warmth and sunshine and the effects it has on my mood and skin. One day on the beach is the medicine you need for a healthy looking glow, and that is the feeling I strive to bring our customers when using any of our products.”

          Founder, Sivan Ayla